Emphasis on reciprocation of gifts, favors, and greetings; Negative association with economic growth.
In which I explore cultural difference There is no denying that Ghanaian culture is very different to UK culture. One model for describing cultural difference is an iceberg- with superficial differences, like dress and language, in plain sight; private differences, such as personal preferences, just below the surface, and deeply personal differences, like philosophy and ethics, well-hidden.
I certainly went through different stages as I lived in Accra, learning and experiencing more. My expectations of somewhere completely alien were swept away as I arrived in a city of concrete and smartphones. Yes, the roads were often dusty tracks, but they were still roads.
Food was food- rice and plantain and beans and yam. Church was loud and Hofstede cultural model in ghana, but recognisably church.
In many ways, Ghana seemed more familiar than I had anticipated. And yet, as I spent time talking to people, learning about attitudes to animals, family structures, political views, and religious beliefs, I felt as though the differences were deeper than I had realised.
A culture where creationism, vigilantism, corruption, and magic are mainstream is completely new to me. Geert Hofstede created a framework in the s through which to better understand, quantify, and compare, the deep cultural differences which separate us.
He defined six cultural dimensions, through which to assess outlooks and attitudes on a comparative scale ranging from 1 to Admittedly an imperfect mathematical model, it nevertheless offers an interesting angle on this topic.
The first metric is Power distance index PDI. Compare this to Ghana, where the score is The father is a hugely authoritative figure in the family, and leaders ranging from chieftains to pastors to the President are often unchallenged, even if they are criticised in the media.
Nigeria- a country often compared to Ghana- also scores The UK is a very individualistic culture, with 89 in this category- just a little less than the USA, which has Ghanaians, on the other hand, have strong communities, from families to villages to church congregations.
Events like weddings and funerals seemed to happen every weekend, without formal invitations since entire communities attend. Masculinity MASvs. Because of the obvious gender generalisations implied by this terminology, the dimension is often renamed to Quantity of Life vs.
Strong gender roles persist, with men expected to be dominant and an admiration for hard work and physical strength. I was surprised to see that the UK scores 66 in this category- well ahead of Ghana, which does much better with Bearing in mind the assessment will be out of date, the fact is that the UK remains a generally less emotional and more work-focussed society.
Again, I was surprised to see the scores. I had expected that, as a developing country, Ghana might be better adjusted to deal with change.
However, the UK turns out to be less risk-averse at 35, with Ghana on a careful I thought about Ghanaian attitudes to learning and business, for example, with many of the people I met unsure about stepping outside their comfort zones, and the way in which Ghanaian culture prizes peace above conflict, and realised that perhaps the comparison holds true.
Long term orientation LTOvs. Long-term oriented societies attach more importance to the future, but short term oriented societies promote values related to the past and the present. Perhaps as a result of being a developing country caught in a politically and economically volatile environment, Ghana scored 4- a very short term outlook.
Luck or spiritual forces are often credited and blamed for circumstances, rather than preparation or effort, and service to others is valued. The UK gets an average score of 51, whilst Japan scores 88 in the same category. It is defined as the extent to which members of a society try to control their desires and impulses.
A lower score indicates a culture which is more repressed, with higher scoring countries tending to declare themselves happier, with more value on leisure and a greater sense of control.
Ghana and the UK scored similarly here- 72 and 69 respectively. The USA was also similar, with 68, but Nigeria is apparently more indulgent, scoring Whilst this theory categorises and generalises, it is not intended to divide us.The Dimensions of Culture Measurement Cultural Dimensions in Hofstede Model The Hofstede Model distinguished cultures according to five dimensions and this model provided scales from 0 to for each dimension, and each country has a position on each scale or index, relative to other countries.
Hofstede developed his cultural dimensions using data from about , surveys by 88, IBM employees speaking 20 different languages from 72 countries. By this work, Hofstede created “a new paradigm for the study of cultural difference: a four dimensional model of national culture” (Minkov and Hofstede, p).
The model was later expanded and updated based on his analysis of a wide . Cultural Clusters: Mapping Cultural Distance. March 24, by Felicity Menzies. This attribute highlights the humanistic model of these societies, which live a difficult and rural life.
South Africa is the only African nation with a dominant Individualist orientation (part of the Anglo cluster). Hofstede, G. (). Culture’s. Cultural Differences with your iPhone. CultureGPS Professional is an Based on Geert Hofstede’s 5-D Model and developed by one of itim International's licensees, CultureGPS Professional provides you with insight into differences in thinking, feeling, and acting of Ghana, Nigeria, Sierra Leone.
Cultural dimensions. Geert Hofstede analyzed a large data base of employee values scores collected by IBM between and covering more than 70 countries, from which he first used the 40 largest only and afterwards extended the analysis to 50 countries and 3 regions.
INTRODUCTION TO HOFSTEDE’S CULTURAL DIMENSIONS. The original model of Hofstede was the outcome of factor analysis done on a global survey of the value system of employees at IBM between the years and This theory was one of the initial ones which could quantify cultural differences.